“If you can’t beat ‘em, join ‘em” seems to be the operative adage in Green Label Sound’s philosophy. In this modern age of file sharing and ADD-style consumption of music thanks to the almighty blogosphere, we live in a culture dominated and dictated by “the single” (this really goes without saying). As record companies and album sales feel the heat, Green Label got with the program; backed by Mountain Dew (yes, Mountain Dew), GLS showcases independent artists through releasing exclusive tracks for a free download. After the success of working with dance duo Matt and Kim and The Cool Kids, Flosstradamus got the fateful tap on the shoulder to release an original collaboration track, a first for both the label and the Chicago DJ duo.
Josh Young and Curt Cameruci (J2K and Autobot, respectively)—renowned for their high energy DJ sets and ability to keep bodies moving on the dance floor the whole night through—saw this as their opportunity to showcase the softer side of Flosstradamus. For this, they turned to indie darling Caroline Polachek of the Brooklyn-based band Chairlift, whose song “Bruises” tickled the hearts of many after being featured in one of those career-making iPod commercials. The result of this collaboration is “Big Bills,” a song with a certain je ne sais quoi-type elegance both in its vocals and production, an addictive hook, and a darker message than its sugary-sweet surface seems to suggest.
“We knew we wanted to make it a dance track and make it a little more poppier than a lot of our other stuff. And it was for the ladies, to be honest. We wanted to make something more dance floor-friendly and a little bit more on the girl-pop end of things. And [Caroline] was perfect for it,” says Young.